This week on Mentors On Tap, we end our lengthy hiatus to discuss Fathom Analytics, a relatively new analytics system that provides a cookieless alternative to Google Analytics, while complying fully with the EU General Data Protection Regulation (GDPR). Well worth checking it out!

Jeff Geerling’s procedure: https://www.jeffgeerling.com/blog/2019/its-not-me-google-its-you-ga-fathom
And Dave Rupert’s similar procedure: https://daverupert.com/2019/04/goodbye-google-analytics-hello-fathom/
The github resource: https://github.com/usefathom/fathom
And finally, Fathom’s own website, talking about how they made it work: https://usefathom.com/anonymization/

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